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M/M(Paris)

PARCOのキャンペーンでM/M (Paris)が
ヴィヴィアン・サッセンと到達した新たな視点

CULTURE / FEATURE

01 Oct, 2019

2014年AWから2018年SSまでの4年間、PARCOのキャンペーンイメージを手がけたアートディレクター、M/M (Paris)。1969年の池袋PARCO開業から50周年を迎え、渋谷には新たなPARCOが誕生するという記念すべき今年、再び彼らによるイメージが届けられた。彼らがパートナーとして選んだのが、フォトグラファー・アーティスト、ヴィヴィアン・サッセン。ヴィヴィッドでアヴァンギャルドなその表現は、驚きさえ与える誰も見たことのない世界だ。彼らが到達した視点を探るべく、パリのアトリエを訪れた。

photo & text: Shoichi Kajino

PARCO 2019 AWのアド・ワークを見る

新生渋谷PARCOの詳細を見る
11.22 fri GRAND OPEN

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